SEMA New Product Award 2018


LAS VEGAS, NV — The most-popular part of the SEMA Show each year is the New Products Showcase, where about 2,000 new automotive aftermarket parts are being featured in 2018.

Each year, SEMA recognizes three finalists for 16 different categories for their innovation, and awards a winner at the annual New Product Awards Breakfast.

From the Flaming River Industries VDOG Variable Angle Gear (which won two separate categories) to Warn Industries’ newest powersports winch—the VRX 45-S—the list of 2018 winners is filled with names both new and familiar.

What they all have in common is recognition by industry leaders for their innovation and efforts to introduce excited new products to the automotive aftermarket industry.

Here’s the list of 2018 SEMA New Product Awards winners:

Best Engineered New Product

Flaming River Industries VDOG Variable Angle Gear

Best New Exterior Accessory Product

Lund International AVS Aeroskin LightShield™ Hood Protector

Best New Interior Accessory Product

Speed Dawg Shift Knobs Dodge Drag Pack 1320 Racing Stripe Shift Knob

Best New Merchandising Display

Dee Zee Rotary Running Board Display

Best New Mobile Electronics

AAC Trigger 4 Plus

Best New Off-Road/4-Wheel Drive Product

Rancho / Dynomax JL Wrangler Sport Suspension System

Best New Packaging Design

Pedal Commander Performance Throttle Response Controller

Best New Performance Racing Product

ProCharger CrankDrive™ Supercharger Gear Drive

Best New Wheel & Related Product

Wheel Pros Asanti Wheels AB-816

Best New Street Rod/Custom Car Product

Flaming River VDOG Variable Angle Gear

Best New Tire & Related Product

Cooper Tire Discoverer AT3 4S

Best New Tools & Equipment Product

NewArc Tech LLC SRS-3 Portable Wheel Straightening System

Best New Collision Repair & Refinish Product

ITW Evercoat OPTEX™ Color Changing Body Filler and Putty

Best New Van/Pickup/Sport Utility Vehicle Product

Brandmotion Radar Blind-Spot System with Cross Traffic Detection

Best New Powersports Product

Warn Industries VRX 45-S Winch

Best New Performance Street Product

TurboSmart Kompact-EM Universal Blow Off Valve

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Author: Matt Griswold

After a 10-year newspaper journalism career, Matt Griswold spent another decade writing about the automotive aftermarket and motorsports. He was part of the original OnAllCylinders editorial team when it launched in 2012.