Revenge is a dish best served on video.
PepsiMAX teamed up with NASCAR driver Jeff Gordon about a year ago to film a funny prank video where Gordon, posing as a car shopper, took a car salesman on a wild ride with in-car cameras showing a frightened guy who didn’t know what was happening.
We all laughed at the scared guy. Because we like to laugh at people.
At least one person didn’t think it was very funny. Jalopnik‘s Travis Okulski, who wrote a piece taking Pepsi and Gordon to task for hiring an actor to be in the “phony prank.”
So, a year later, Pepsi reached out to one of Okulski’s friends to help them get revenge. This time, Gordon would pose as a cab driver running from the police with an unaware Okulski in the backseat.
See for yourself. And you can decide whether you think it’s fake or real. We’re not sure it matters. Because we’d laugh no matter what.