In 1977, 18-year-old Jim Elick needed a car for his first shore duty with the U.S. Navy.
Inspired by the recent release of “Smokey and the Bandit” and the flashy gold and black Pontiac Firebird Trans Am cruising across the big screen, the Indianapolis, IN native headed to Don Sisk Pontiac with his dad to try his luck securing his own getaway car.
“I kind of knew what I wanted, but could never afford a $5,000 car at 18-years-old,” Elick said. “With my motocross bike to trade and $300 in hand, I somehow landed a Nautilus Blue Firebird Formula for $98 dollars a month, and off to California I went.”
His dad co-signed for the deal with neither of them knowing just how significant the car would become.
“I bought the 1977 Formula with all the Trans Am equipment—no birds, no stickers, no fluff, no snap-on plastic air dams—just a straight, raw, very rare Firebird,” Elick said.
Affectionately nicknamed “Blue Goose,” the Formula proved a pricey ride for the novice sailor. Elick spent all but a few dollars of his military stipend on the monthly payment, gas, and insurance.
“So many times I wanted to just sell it. If I did, I would have been one of the ones that approach me at shows today, just to exclaim, I had one of those,” Elick said.
He ran the Formula ragged, speeding over sand dunes and going airborne over uneven railroad tracks with his Navy and college buddies.
“There were times I had no idea how I got home, it was almost like she had autopilot,” Elick said.
The car accompanied him on every adventure, even serving as the “escape vehicle” at his wedding, he said.
Elick returned home in 1980, working for ATA, Delta Air Lines, UPS Air, Gulfstream Aerospace, and later the FAA, while the car sat idle.
“I literally threw a blanket over the car for the next 35 years. I towed Blue Goose from garage to garage, starting her only occasionally to pressurize the lubrication system,” he said.
Then five years ago, Elick and his wife Sabrina, made the decision to “restore-the-roar” and get the road-worthy car into show-ready condition.
“She was already in great shape, mind you—with matching numbers, no corrosion, and an abundance of factory equipment installed,” Elick said.
Not bad for a model prone to rust and corrosion.
Then came the wins—so many wins that Elick sought out larger shows to even the playing field.
“After quite humbly winning so many local car shows and watching people’s reactions, you can imagine my confusion—because this Pontiac was so familiar to me I never thought of it as anything but normal,” Elick says with a grin.
Confused, but enjoying the growing list of victories, Elick decided to up the stakes.
He entered the GM F-Body Southern Regional against 200 competitors and won “Best Bird.”
At the Trans Am Dayton Nationals the Blue Goose placed second in its class (five modifications or less) against 490 Firebirds—385 of them Trans Ams. It was an exciting win, but the bigger thrill of Dayton was a chance meeting with the original General Motors engineers who developed the Pontiac Formula in the 1970s—Herb Adams, John Schinella, and Bill Davis.
Schinella, Adams, and Davis were the Chief Engineers of Product Development and Design on Project Firebird/Trans Am at General Motors in the late-1960s, and it was Schinella that fought GM to get Nautilus Blue approved and onto the assembly line.
The color was nixed before production began, but a few Formulas snuck through unnoticed—one of them Elick’s Blue Goose.
“[Schinella] actually sought us out after spotting the vehicle on the show field, recalling the negotiations for this type of paint (29L – Nautilus Blue), and the prototype interior seating intended for the Sky Bird introduced six months later,” Elick said. “The paint was cancelled just after production began in 1977, but the Blue Goose somehow slipped through—just the way she always has.”
“They all agreed it was probably one of no more than six existing VIN numbers and cowl plates. Who knew that at 18-years old?!” Elick said.
Elick had them sign his trunk lid and walked them through the modifications—all done to preserve and restore the car’s authenticity. He and his team of enthusiasts rebuilt the car, focusing on the important stuff.
“I did build the motor a little bit. It will outperform anything stock from back then. It has a 400 in it with a low harmonic rumble that’s almost like ‘I dare ya,'” Elick said.
“We did a lot of work to it post-resto, like the door hinges and stuff, and in the process found several factory quality control escapes. Camaros and Firebirds are notorious for very heavy doors, so the hinges started to lag real bad,” he said. “We pulled them off and we reworked both of them. When we took the doors off the chassis it was metal to metal. GM pushed this car out so fast they didn’t even corrosion-proof or paint the mating surfaces for the hinge to body—it was just bare metal.”
He also updated the one-speaker sound system with AM/FM radio and an 8-track player—which he still has—for a more modern configuration, making some additional discoveries.
“When I pulled out the factory deck in the back to put the new sound in—I see this black goo. It looks just like bubble gum on the street that people have been walking over. Just flat, black, and gooey,” Elick said.
Luckily his buddy knew the origin, and it also signified rushed production of the vehicle.
“I’m working with this guy that really knows Pontiac, and he says, ‘When your car was going down the production line in Ohio, the whistle for a ten-minute break for the line workers must have gone off right when they were sealing the rear window with sealant guns. They laid the guns on the deck and sealant dripped from the nozzle to the car. When they came back they just sealed right over it, never cleaned it up,’” Elick said.
And the incongruities don’t stop there.
According to Elick, the front end doesn’t fit.
“This was the first Pontiac production car ever in history to offer square headlights. To accommodate those, they made a Endura bumper for the front end but it doesn’t fit the metal doghouses of the car, it just doesn’t,” he said.
Flaws to some, but flaws that judges go wild for, Elick said.
“Any good judge worth his weight will tell you to leave it alone. Leave that alone, leave the dashboard that’s pulling out alone—do not repair them. The car shows much better unrepaired—it proves the originality. One judge even told him, “We knew certain aspects of these cars were junk in the mid-1970s—to have one that looks like yours now is even more astonishing. It has all the symptoms of those bad qualities from back then, but you’ve left them in there and it proves originality.”
Elick finished restoring the 1977 Pontiac Firebird Formula 400 in November of 2016.
Still new to the show arena, but more than able to hold its own, Elick’s Formula 400 is the recipient of over two dozen awards and trophies, with six Best of Shows earned.
Special thanks to:
In special honor of Elick’s father, who passed away a few years after helping his son purchase the Formula. He is a man much missed and the reason for Elick’s ongoing reluctance to part with the car. Additional thanks to Sabrina Elick, Brian Trevena, Brian’s Paint & Body Shop staff, Jodie, Johnny, Chris, and Tim and Scottie at Coweta Car Care.